The relentlessness of modern life means it’s more important than ever to switch off. There’s sense in taking an approach to life rooted in the essence of yoga – breathe deeply and in the process make space – for yourself, your soul and whatever thoughts are crowding your mind. For some that’s easier said than done, but if you find the right places – like Pure Seven, for instance – they gently nudge you in the right direction. Located at the all new, five-star 7Pines Kempinski Ibiza, this wellness hub is open to hotel guests and visitors alike, making drifting out onto an sea of bliss accessible to everyone. The setting in itself is enough to send you on your way. Perched atop a dramatic cliff on Ibiza’s stunning western coastline, 7Pines Kempinski Ibiza boasts a location unlike anywhere else on the island. At any time of the day, the approach is spectacular – enshrouded by swaying palms, the sun ray’s bouncing off the Mediterranean in the distance, the magical rock of Es Vedrà rising up on the horizon – all this in itself immediately lulls you into a calmer state. But at the heart of all this lies the hotel’s dedicated spa and wellness centre, Pure Seven, and this is where the real enchantment unfolds.
A serene space designed to evoke ultimate relaxation, Pure Seven achieves just that. From the calming tour through its saunas and steam room right through to your treatment cabin with a highly-trained professional, the palpable sense of tranquility captivates every cell in your being, leaving you restored and rejuvenated – seemingly with ease. Naturally, there’s a suite of wellbeing rituals to help along the way, each carefully curated to ensure guests sink into a state of total rest for mind, body and soul, and each recommended on the day, dependent on individual needs. All four of the three-hour wellbeing rituals on the Pure Seven menu were created by a team of 11 NEOM Organic wellbeing experts, and although all are based on the principles of six therapies – meditation, shiatsu, cranio, Thai massage, trigger point and reflexology – they each boast their own unique subtleties. Working with the principle that your body knows what your mind needs most, the first step is overseen by your therapist who performs the Science of Scent Therapy – a ten-second test in which you inhale the raw power of four NEOM blends. Whichever you are most drawn to denotes what ritual you will experience that day.
The first option is Scent to Sleep. You enter a room deeply scented with essential oils including lavender, jasmine and basil, with the sole purpose of inducing a deeply rewarding sleep. It begins with peaceful meditation, reflexation foot massage and breathing techniques, while the unique NEOM Intensive Skin Treatment Candle oil is drizzled on the body throughout. Every inch of the body is then massaged using a range of techniques, with particular emphasis placed on stress-relieving points in the head, neck, face and back. By the end, guests are fully immersed in relaxation, ready to slip off for a night of beautiful, contented sleep. Those with a desire to release tension will find comfort in the Scent to De-Stress treatment. Stress begins to seep away as soon as entering the treatment room thanks to the potent scent of 24 pressed essential oils – a complex combination designed with relaxation in mind. Again, meditation, foot massage and breathing techniques are applied, followed by pressure point massage. The three-hour long experience allows guests to leave their anxieties behind, and to move forward with a more effortless, measured approach.
At the other end of the scale there’s the Scent to Boost Your Energy ritual. Ideal for those in need of a kick-start, this treatment is perfect for enforcing that all-important ‘me-time’, allowing guests to unplug and then essentially, reboot. This ritual focuses on temperature change, speed of touch and contrasting textures. It begins with the NEOM Body Scrub, which consists of wild mint and mandarin, before the body is buffed from head to toe. You’re then enveloped in a NEOM cream clay wrap, where the stimulating oils of rosemary, lemon and grapefruit penetrate the skin, encouraging detoxification. There’s an additional 20-minute face and scalp massage in addition to reflexology, leaving the immune system stimulated and the lymphatic system detoxified. The final ritual is Scent to Happiness. Created to purposefully lift your mood, this treatment involves the fusion of the most complex blend of seven potent herbs, including white neroli, mimosa and lemon. It begins with guided meditation, reflexology and breathing exercises, before skin is lightly buffed. Stress levels are decreased and endorphin levels increased by applying powerful techniques of shiatsu, cranio, Thai massage and trigger point touch. The final result leaves spirits lifted, and ensures you leave the treatment room ready to showcase the very best version of yourself. Whoever you are, wherever you’re from, whatever you need – there is a Pure Seven Wellbeing Ritual to suit you.