From the time she could flip through the pages of Vogue, Ibiza stylist and b o h é m e designer Charlotte Kennedy knew there was only one direction her future could possibly take – a one-way trip to the land of fashion.
‘Beach Candy is a result of my lifestyle,’ says designer Sophie Paget Steavenson of her ethical beachwear range. ‘I had moved to India, where I spent my weekends on the beach in Goa and weeks in Mumbai trying to work in homeopathy. It was difficult, so I spent a year trying to find something that meant I could stay.’
‘I was surrounded by crafts, textiles and colour and I started to learn about Fair Trade fashion. I saw a gap in the market – there were a lot of rave clothes, but none of the beautiful wafting dresses or beachwear you find in Ibiza or Bali.’
‘It grew organically from an extension of my personal style to working closely with NGOs and artisans, creating beautiful prints from natural dyes and learning what shapes and colours do well,’ she says. ‘Our timeless pieces make you feel special whether over a bikini or at a beach wedding – they’re something you can keep, treasure and continue to wear after your holiday.’
‘I’ve been coming to Ibiza since I was 13,’ says jewellery designer Zara Simon of her second home in the Balearics. ‘My father spent a lot of time in the ‘70s in Formentera and he introduced it to us on a family holiday, and now I’m there every summer, and also in the off season – it’s definitely inspiring.’
In describing her signature style, it’s clear Zara Simon’s designs are perfectly suited to the modern Ibiza girl. ‘My jewellery is designed to be layered,’ she says. ‘It has a delicate feel on its own, but worn together it becomes a very bold look … it’s a little bit rock and roll, yet girlie at the same time.’
‘I take inspiration from my travels,’ she says, citing Jaipur, Istanbul, Turkey, Mexico, Greece and Formentera as major inspirations. ‘I love the colours, patterns and shapes in India, the jagged rocky coastline and turquoise waters of Ibiza plus little charms and talismans you find in Greek jewellery. Somehow, it all comes together and I put a modern spin on it.’